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Report: ESPN Rejects Catholic Hospital Ad Because ‘Jesus,’ ‘God’ ‘Problematic’

by Breitbart Sports 11 Dec 2013

**UPDATE** The new ad that will run on ESPN on December 14th does not mention “God” or “Jesus” like the commercial that had been rejected. The ad also focuses on the hospital’s pediatric heart department instead of asking viewers to send messages of hope to children at the hospital to “help us reveal God’s healing presence this Christmas,” which was in the rejected ad.

**UPDATE** ESPN reached out to Breitbart News and provided the following statement:

As originally submitted, the spot did not meet our commercial advocacy standards. We have since been supplied with a different commercial which will air on the 14th.

Here is the ad as it will air:


**UPDATE** A source also confirmed to Breitbart Sports on Thursday that the original Cardinal Glennon Children’s Foundation ad was rejected by ESPN for broadcast over its nationwide network.

The Foundation has a partnership with the Missouri Valley Conference, and had asked ESPN to run its ad in the Virginia Commonwealth vs. Northern Iowa NCAA Basketball game that will be aired this Saturday.

The ad was submitted to an ad executive for the network who rejected it because it did not comply with the ESPN broadcast rules. Breitbart Sports has learned that the Foundation asked the exec to submit their appeal to his rejection to his superiors at ESPN. He did, and the ad was rejected again.

**UPDATE** Former Alaska Gov. Sarah Palin said ESPN’s rejection of the ad was “so disappointing” and told Breitbart Sports:

“I used to be obsessed with ESPN. In how many interviews have I admitted that was my goal – my dream job – as I earned my Journalism degree and creds in the 80’s? My repeated quote is: ‘But I didn’t want to move to Bristol, Connecticut (home of ESPN), so I named my first daughter Bristol, instead!'”


ESPN has reportedly rejected a Christmas commercial from a St. Louis area Catholic hospital because the network found the mention of “Jesus” in the ad to be “problematic.”

Bill O’Reilly, the host of Fox News’ O’Reilly Factor, said on Wednesday that an ad from the Cardinal Glennon Children’s Foundation was turned down by ESPN even though it is run on other networks in the area.

The commercial mentions that thousands of people in the community send “messages of hope to sick and injured children who may not be able to come home for the holidays.”

“At… Cardinal Glennon Children’s Medical Center, we celebrate the birth of Jesus and the season of giving, bringing hope to the many children, parents, and families that we serve,” an announcer says in the ad before mentioning that the hospital’s patients are “filled with hope” because they receive daily messages from the “treasure chest” beneath its “tree of hope.”

The ad concludes by asking viewers to “help us reveal God’s healing presence this Christmas. Send your message of hope at”

ESPN reportedly found “we celebrate the birth of Jesus” and “help us reveal God’s healing presence this Christmas” to be “problematic.”

Appearing on O’Reilly’s show, Doug Napier of the Alliance Defending Freedom said to say that “there is too much Jesus in this Christmas message of hope is like saying there is too much sports in ESPN.”

Napier wondered why ESPN would want to “marginalize” a holiday a majority of Americans celebrate with family–and probably with ESPN on in their homes. O’Reilly said ESPN’s decision was “insane,” and even more so because the ad was for a Catholic hospital trying to help sick children.

Napier said he has not spoken to ESPN and O’Reilly mentioned that representatives from ESPN and the hospital declined to appear on the program. O’Reilly said he felt the Catholic hospital was intimidated to take on a big outlet like ESPN.

This is yet another example of the “War on Christmas” that former Alaska Gov. Sarah Palin, in her book, Good Tidings and Great Joy: Protecting the Heart of Christmas, said was the “tip of the spear” in a larger battle to fundamentally transform American and erode the country of its exceptionalism.

Please Join Me in Prayer

In Times of Trouble and Darkness, Jesus is Always There. He Watches Over His People and Never Leaves Us or Forsakes Us.

“Heavenly Father, in the mighty Name of Jesus, I pray for the victims of this morning’s tragedy in Aurora, Colorado. I pray that you flood the family and friends of those that were killed with Your abundant comfort, love and grace. I pray you move on your people in that area to surround them with overflowing volumes of love, compassion and any form of assistance they need.’

“In Jesus Name I pray for the Fire Department and the Bomb experts. Please give them your perspective on how to safely deactivate the apartment of the shooter. Please Heavenly Father, in Jesus Name; please put a hedge of protection around them that no one gets hurt in any way.’

“In Jesus Name I pray that You pour out Your grace on the investigators, making sure they honor the shooters rights, and collect the necessary, honest, evidence to bring this shooter to justice.”

“In Jesus Name I pray for those that are wounded. Jesus, You are still our healer. I pray that You work through the doctors and nurses to bring about Your great grace of healing and restoration.’

“In Jesus Name I pray for the others that were there at the movie. Heavenly Father, in Jesus Name I pray your great grace be upon them in their soul and spirit to deal with all they experienced today. Surround them with Your people to love and help them in their recovery.’

“In Jesus Name I lift up our nation. May You use this sobering event to bring us all the sobriety of mind necessary to realize, again, those things that are the most important; Family, friends and our relationship with You. Our nation is in desperate need of healing. Please heal our divided nation created by those that only want confrontation, and open the eyes of all Americans as to the manipulation of those that will do anything, say anything, even deliberately lie, in order to be in power. Please Father, in Jesus Name, defeat them, unmask them and drive them from America’s citizens.’

“I praise You and give you the glory due You. Thank You for all the grace You have poured out on our lives. Thank You for hearing our prayers and thank You for Your abundant grace you are giving to Aurora Colorado right now.”


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